CougarD is a niche mobile dating app and platform that connects older, mature women with younger men who are looking for long-term relationships, casual flings, or age-gap engagements.
GoMatch Limited released CougarD app in 2016.
They also run additional dating apps, like the adult-oriented flirt and meetup dating app XDate and the BBW dating app Bustr, in the niche dating industry.
CougarD mainly distinguishes itself from competitors in the cougar or age-gap dating market by emphasizing user safety and authenticity, having a large number of active users, and offering tools that empower female users.
Since its launch, it has become an industry leader alongside its principal alternative, Cougar Life.
Who CougarD is Suited For
Often referred to as the “cougar and cub” dynamic, CougarD is a niche dating app designed for individuals who are purposefully looking for an age-gap relationship.
It is intended especially for the following groups of people:
Older, Mature Women (“Cougars”): Women who are self-assured and particularly drawn to younger guys should use this dating platform.
They could be looking for casual dating and companionship as well as serious, long-term relationships.
For this particular inclination, the dating app offers a judgment-free zone.
Younger Men (“Cubs”): It serves men who value the maturity, life experience, and self-assurance that older women frequently have.
These individuals prefer the special dynamic that an age-gap relationship gives and are generally not interested in dating women their own age.
Users Prioritizing Safety and Authenticity: The dating app appeals to people who wish to reduce their interactions with bots, scammers, or fake profiles that are widespread on other dating platforms since it places a strong emphasis on a thorough profile and video verification process.
Niche Seekers: Individuals who, instead of attempting to go through millions of profiles on popular dating apps where this dynamic is a small percentage of the users, desire a committed community where the age gap preference is the norm.
Mobile-First Users: It is a dedicated app (available for iOS and Android) for people who would rather use their smartphones to manage their dating lives.
To put it briefly, CougarD is ideal for people who specifically want the age-gap dynamic and prefer a committed, vetted community than a generic dating pool.
Who CougarD isn’t Suited For
Since CougarD is an extremely specialized niche dating app, not everyone should use it.
In particular, it is not appropriate for:
People Seeking Conventional, Age-Appropriate Relationships: This dating service won’t have an appropriate user base if a user is looking for a mate who is within a few years of their own age.
People Who Dislike Niche Communities: CougarD’s user base is too narrow or specialized for users who like the wide variety and volume of mainstream dating apps like Tinder, Bumble, or Match.
Users Seeking Fast, Anonymous Hookups: Although the dating app can be used for casual dating, its focus on community involvement, safety, and authentication makes it less appropriate for completely anonymous, no-strings-attached interactions that are typical on other adult-focused platforms.
People Who Won’t Pay for All Features: Like many niche dating apps, CougarD requires a VIP premium subscription to access all of its features, including unlimited texting with any match.
Users seeking a totally free dating experience should not utilize it.
People Opposed to Mobile Apps: CougarD is a mobile-only platform that works with both iOS and Android.
It cannot be accessed with a conventional desktop website interface.
Demographics of CougarD
The demographics of CougarD app users are very particular to the age-gap niche they cater to.
Key Demographics
Age Range: The online dating platform serves younger men (usually in their 20s and 30s) who are interested in this particular dynamic as well as mature women (usually 40 and older, generally ranging from 40 to 60+).
Gender Ratio: Although it is male-skewed, at 70% male to 30% female, the dating app is designed to draw in a sizable female user by emphasizing safety and empowering features.
Location: Although CougarD is active throughout the United States, the majority of its users are concentrated in large cities, especially:
New York City accounts for 22% of platform activity in the United States.
Los Angeles (19%)
San Francisco (18%)
User Profile (Women): The user population consists of accomplished women with particular professional backgrounds in healthcare (19%), technology (22%), and finance (28%).
These individuals make yearly incomes that are higher than normal, averaging about $120,000.
They place more importance on shared ideals, emotional development, and intellectual connection than on a partner’s wealth or attractiveness.
In Conclusion
A particular subset of the dating market uses CougarD because they are seeking a connection that goes beyond age stereotypes and prioritizes respect for one another and personal development rather than just a casual encounter.
How Does the Matching Algorithm Assist in Finding Compatible Partners?
The “Wisdom Resonance Algorithm” is a unique, technologically advanced matching system that CougarD uses to assist customers in finding appropriate companions.
By concentrating on a comprehensive understanding of compatibility, this approach goes beyond basic swipe or age filters on the matchmaking site.
The algorithm finds compatible couples in the following ways:
Multi-Dimensional Analysis: To comprehend user preferences, the system examines data in over 300 dimensions.
These factors include values, lifestyle choices, relationship objectives, and personal interests in addition to basic demographics.
Behavioral Data and Preferences: It gains knowledge from the way users interact with profiles, submit content in the “Moments” feature, and configure their filtering preferences (e.g., location, education, job title).
Emphasis on Life Stage and Common Values: The algorithm particularly seeks to link users based on life experiences, emotional intelligence, and common purpose, all of which are critical for the age-gap dynamic.
For example, it can link a young professional with aspirations with an older, retired woman with leadership experience.
Efficiency and Accuracy: The system is built to efficiently deliver highly compatible matches.
According to CougarD, this leads to a high “first-match success rate,” meaning that users are more likely than those on more broad dating apps to have a successful first connection.
AI-Powered Optimization: The dating platform makes use of AI technology to continuously improve the recommendations, guaranteeing that users are presented with profiles of individuals they are likely to meaningfully interact with.
In essence, the algorithm and CougarD is made to sift through the clutter of a big dating pool and offer highly customized matches that meet the unique intellectual and emotional requirements of those looking for age-gap partnerships.
How to Sign Up on CougarD
CougarD registration is a simple process that is only done via the mobile app.
Conditions
Make sure you fulfill the following prerequisites before beginning:
You have to be at least eighteen.
You have the legal right to sign a legally binding agreement.
You can download the app on an iOS or Android device.
Step-by-Step Sign-Up Guide
Install the App: Get the official GoMatch Limited app by searching for “CougarD” in the Google Play Store or Apple App Store.
Launch the App: On your mobile device, open the CougarD app.
Make an Account: To register, adhere to the on-screen instructions on the internet dating app.
Usually, this entails offering:
Your basic personal details, such as age, gender, and first name.
An email address or, if accessible, registering using a third-party website like Facebook.
A strong password.
Set Up Your Profile: You must finish your profile after creating your initial account.
This often only takes a few minutes and entails:
Composing a brief biography or personal description.
Deciding on your interests and choices.
Uploading pictures from the camera roll or album on your device.
Location and Permissions: To match you with users in your vicinity, the dating app will ask for your location.
Verification (Optional but Recommended): To improve profile validity, the dating app provides a verification process, including video verification for women.
It is advised you finish this phase to boost visibility and trust.
Begin Exploring: You can read profiles, send “Winks,” and use search filters as soon as your profile is online.
Sending customized messages and using all of the advanced features usually require a paid VIP subscription on the online dating service, even though basic membership is free.
How CougarD Works
The purpose of the mobile-only dating app CougarD is to let older, mature women, “cougars,” and younger men, “cubs,” connect.
The dating platform combines a special matching algorithm, niche-specific filters, and standard dating app features.
The breakdown of how CougarD works is as follows:
1. Creating and Verifying a Profile
The app is available on iOS and Android, and users must first download it and fill out a comprehensive profile.
This includes:
Supplying pictures and basic personal data.
Completing the lifestyle and interests sections.
Verification: To establish confidence and lessen fraudulent profiles on the dating platform, users are strongly encouraged to undergo a verification process, including video verification for women.
2. Matching and Discovery
The fundamental functionality of the internet dating platform is based on specific tools for discovering partners:
“Wisdom Resonance Algorithm”: Rather than relying solely on age and geography, this patented matching technology examines user data in a variety of dimensions to recommend highly compatible matches based on shared values, life experiences, and interests.
Search Filters: Users can manually apply particular filters to reduce the number of possible matches based on factors relevant to the age-gap dynamic, such as geography, education, job title, and age range.
Swiping and Browsing: Users show interest by swiping through potential matches.
3. Communication and Interaction
Following the discovery of a potential match, communication tools enable interaction:
Winks and Flirts: Users can show initial interest by sending “Winks” or “Flirts.”
To establish contact, women are usually permitted to send a predetermined amount of complimentary winks.
Messaging: Users can initiate private messaging within the dating app if they are compatible or share a common interest.
Typically, a premium VIP subscription is needed for full, limitless communications.
“Moments” Feed: A feature similar to social media that lets users submit pictures and life updates, making it easier to connect and learn about someone’s personality outside of their primary profile.
4. VIP Subscription Model
CougarD has a freemium business model, but downloading and basic profile creation are free.
Users must purchase a VIP membership to use all of the features of the mobile matchmaking app, including limitless conversation, knowing who likes your profile, and sophisticated search filters.
Free Features on CougarD
For free users, the CougarD app provides a useful, albeit constrained, experience; essential communication features usually require a paid subscription.
Key Features:
Install the App: You can download the CougarD app for iOS and Android smartphones for free.
Create and Customize a Profile: For free, users can create a comprehensive profile, upload pictures, write a bio, and choose their dating interests.
Browse Profiles: You can look at the information and pictures on other users’ profiles.
Use Basic Search Filters: You can find local singles by using basic search filters, such as location.
Send “Winks” or “Say Hi” Messages: To show interest, free users on the mobile dating platform can frequently send a small number of first ice-breaker messages, referred to as “winks” or “say hi” messages.
Get Messages: Other users can send you messages.
However, unless the other person is a premium member, answering typically requires a paid membership.
Profile Verification: To foster trust, users are free to voluntarily complete the profile verification process, which includes video verification for women.
Access the “Moments” Feed: To share updates and interact with the community, users can view and post to the social media-like “Moments” feed.
Paid Features on CougarD
The most beneficial interaction features are only available to users who have a paid VIP membership on CougarD, which uses a freemium business model.
While paid services enable meaningful connections and communication with other users, free features are primarily used for surfing.
Key Paid Features:
Unlimited Messaging: Sending and receiving unlimited private messages with matches is the main benefit of the VIP membership.
Usually, free users are simply able to send and receive initial “winks.”
Advanced Search Filters: Paid users on the internet dating service have access to more specific filters that help them narrow down their search for potential companions by identifying people based on factors other than age and geography.
See Who Viewed or Liked Your Profile: To speed up the matching process, free users can get alerts when someone likes their profile, but only paid members can see the precise list of people who have shown interest.
Global Search: Paid members have access to tools that let them use a map to find friends or prospective matches who are not in their immediate vicinity.
Prioritized Visibility: A user’s profile can occasionally be highlighted in search results by a premium membership, making them stand out from the competitors and possibly attracting more attention.
Extra “Coins” (In-App Currency): Users can buy “coins” as an in-app currency to give virtual gifts or temporarily increase their profile visibility, even though the primary subscription unlocks essential services.
What is the Cost of CougarD?
Depending on the length of the subscription plan you select, a CougarD VIP membership costs anywhere from $23.33 to $34.99 each month.
The main choices in the app shops are as follows:
1-Month VIP Membership: $29.99 to $34.99.
3-Month VIP Membership: $79.99 to $84.99 (which comes down to $26.66 to $28.33 per month).
6-Month VIP Membership: $139.99 (which comes down to $23.33 per month).
Additionally, the mobile matchmaking app allows users to buy “coins” within it, which can be utilized for certain functions including delivering virtual gifts:
$9.99 for 200 coins
$19.99 for 500 coins
Unless cancelled at least 24 hours before the end of the current period, these subscriptions usually automatically renew.
How to Cancel and Delete a CougarD Account
There are two distinct steps involved in canceling your CougarD subscription and deleting your account.
You must delete your profile from the CougarD app after canceling your subscription via the app store settings on your phone.
Part 1: To Discontinue Billing, Cancel Your CougarD Subscription.
Your subscription won’t end if you uninstall the app.
Your Google or Apple account settings are where you can manage your subscriptions.
For Users of iPhones and iOS:
On your iPhone or iPad, launch the Settings app.
At the top of the screen, tap your name or Apple ID.
Press the Subscriptions button.
In the list of active subscriptions, locate and tap the CougarD subscription.
To confirm the cancellation on the internet dating service, tap Cancel Subscription.
For Android Users:
Launch the Google Play Store app.
Tap your profile symbol, which is typically located in the upper-right corner.
Choose Subscriptions after tapping Payments & Subscriptions.
Find the CougarD subscription and choose it.
To confirm, tap “Cancel subscription” and adhere to the on-screen directions.
Part 2: Delete Your CougarD Account (to remove your profile)
You can remove your profile from the app itself after canceling your membership to stop receiving bills in the future.
Launch the CougarD app, then log in.
Navigate to your profile, which is typically represented by an icon in the bottom-left corner.
Navigate to the Settings area (usually represented by a gear symbol).
Look for an Account, Manage Account, or comparable option.
Choose either the Delete Account or Delete Profile option.
To confirm that you wish to permanently delete your account, follow the in-app instructions.
Important Note: Your profile, pictures, and personal data will be removed from the dating platform if you delete your account.
It will establish a new profile if you log in again after canceling your account.
Customer Support
The best ways to get in touch with CougarD customer service are through their website contact form or dedicated support email address.
GoMatch Limited is the developer of the app.
CougarD Support Channels
Email Support: Sending an email to their support staff is the most dependable way to resolve the majority of problems.
Email Address: support@cougardapp.com
Website Contact Form: The contact form on their official website is another option.
To help the customer care team serve you effectively, it is beneficial to give your username, the email address linked to your account, and specifics about your problem when contacting them.
Recommendation
People who know they want the “cougar and cub” dynamic and don’t want to search through generic dating pools on mainstream dating apps are the target audience for this particular online dating app.
For people who are worried about fake profiles and con artists, there is a stringent verification process that is a major plus, setting it apart from other niche dating apps.
It’s a great fit for someone who prefers a dedicated hub where like-minded people meet.
CougarD is a highly recommended niche dating choice if you are expressly searching for a real, verifiable connection with someone who adheres to a cougar/cub dynamic.
If a cougar/cub dynamic isn’t your thing, you are better off using mainstream dating apps.